McDonald’s and Chipotle Seen Outperforming Dining Sector

McDonald’s and Chipotle, the giants of fast food and fast-casual dining, appear to be outperforming the rest of the dining sector as rising prices have consumers eating out less, foot-traffic data firm Placer.ai says in a new report. While McDonald’s saw a 3.7% drop in visits in September, that’s still better than the 4.2% drop for the overall dining sector, according to Placer.ai data. Chipotle visits were actually up 4.7% in September, though visit growth has been trending down, the report says. McDonald’s is leaning into its role as a rural dining destination with an affordable menu, while Chipotle is doing the same as a suburban destination for higher-income individuals, the report says.

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