McDonald’s and Chipotle Set to Continue Dominance Amid Consumer-spending Worries, Research Shows

‘Both Chipotle and McDonald’s are well-positioned to continue their winning streak,’ according to Placer.ai

McDonald’s Corp. and Chipotle Mexican Grill Inc. are outperforming the broader dining sector, according to foot-traffic data from analytics company Placer.ai, despite concerns about consumer spending.

“While year-over-year foot traffic trends indicate that neither chain is immune from the ongoing economic headwinds — both Chipotle and McDonald’s are well-positioned to continue their winning streak,” Bracha Arnold of Placer.ai wrote in a blog post. “McDonald’s and Chipotle have both focused on innovation and menu enhancements in recent years, positioning themselves well to address industry challenges.”

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