Uber CEO Says Instacart Deal Brings In High-Quality Suburban Audience

Uber’s new partnership with Instacart, which allows customers to order Uber Eats-fetched food via the Instacart app, adds a “very high-quality and highly targeted suburban audience” to the Uber Eats ecosystem and for the company’s merchants, CEO Dara Khosrowshahi says on a call with analysts. The additional demand from these new high-end consumers is going to be welcomed by the merchants and increase penetration with Dominos and other merchants in the suburbs, the CEO says. Shares slide 6% to $66.21.

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