Netflix Shift to Subscriber Milestones From Quarterly Figures Enough For Long-Term Investors

Netflix’s planned shift away from quarterly membership numbers is a material change but giving major subscriber milestones “will be enough for long-term investors to continue to monitor the metric,” says New Street Research’s Dan Salmon in a note. Netflix, which will shift its approach starting in 1Q25, will add annual revenue guidance to offset the lost quarterly visibility. Salmon notes he’s eager to see what milestones get announced and estimates 15 million paid net additions in 2025, which will taper down to a little under 10 million in 2030. Shares decline 6.8% to $569 in premarket trading following softer-than-expected revenue outlook for the current quarter.

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