Netflix Sees Games Following Similar Path To TV, Film

Netflix sees its strategy for game licensing following a familiar playbook. CFO Spencer Neumann says at a Morgan Stanley conference that the company’s relatively new gaming business is just starting to add in-house content. Like with TV and film, Neumann says he expects the company to over time build a higher mix of non-licensed content. He says licensed games are likely going to play a major role in the company’s games business for a long time, “probably forever.” “The mix will change over time,” Neumann says. The company sees games driving further retention on the platform in the future.

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